Digital marketing Leros
Marketing and Social media
Social marketing boost the traffic on your WEBSITE to generate lead and developing your business . This kind of marketing is not only for business digital
When your website is ready, the business adventure begins. You must create content on social networks to bring back to your offers on your site. the content must really follow another strategy to reach the audience you want to reach. the messages must be direct…
Tourists who come to Leros are much more educated about the functioning of social networks. You must make specific offers and use the right social network according to your target’s profile. All this is very codified.
Payment for Google referencing with keyword advertising is obsolete since it is no longer the main means of search! With a well-made website we can find you with artificial intelligence and this gives a decisive advantage over the competition.
There are two approaches to reach your target: the REFERRAL NATURAL i.e. without having to pay, it is done with publications on the right social networks with a content strategy, broadcast time and audience choice. Of course, the quality of the content is fundamental and we must not hesitate to be DISRUPTIVE. You have to make the difference compared to the other posts and for the META algorithm
Then there is the PAID REFERRAL mainly for META and for GOOGLE. It’s really a matter of specialists to broadcast to the right audience. A fabulous function offered by these companies is, for example, to broadcast to people who are not from Leros but who are punctually near you!!! Powerful and winning!!!
It should also be noted that in the GOOGLE ADS system, lead generation and quantification of conversions (the act of purchase) does not only concern online business but also physical business. There again powerful!!!
SEEN ON INSTAGRAM 2025
Many restaurants and shops offered many beautiful videos on Leros last summer to encourage commercial operations with tourism professionals. The quality of the videos was there and certainly were paid BUT
You must define your audience to reach your target. Depending on the content broadcast, Instagram (and the others) will qualify with its algorithm that looks, likes and makes an audience. If your audience is mainly based on people from Leros, the Instagram algorithm will only broadcast your post to people who LIVE in Leros and you will not touch tourists at all!! It is very important to make offshore publications to make a wider audience and to use INSIGHTS to qualify the impact of the publication. Doing the same thing again, without changing anything, will always bring the same result!!!
In your publications be descriptive, the passing visitor will not necessarily know where the store or restaurant will be even if it is obvious to you!!!
Generating social media traffic without having the support of a link to a website and therefore a value proposition does not generate any business, it is only to self-satisfy. Will a beautiful storefront motivate you to go shopping? No of course..
Integrate that holidays are being organized and will be organized more and more with Social media and even more with artificial intelligence. If you want to reach tourists, it is better to invest on social networks with a website that will make you exist with artificial intelligence than to put an ad in Greek behind the bus!!!
THE WINNING SYSTEM
- A WEBSITE with attractive offers and time-consuming features (to prevent you from hiring staff)
- A SOCIAL MEDIA web particularly adapted to your business with a quantification system and relevant publications. With a good structure to have certified reviews that are the basis of all SAIO search with in particular GOOGLE GEMINI. A decisive advantage
POUR ALLER PLUS LOIN
La compagnie d’excursion ELISABETH CRUISES à SKIATHOS a explosé tous les compteurs de visibilité sur le fond entier avec uns stratégie de post TIKTOK où il est évidemment que les clients passent un moment incroyables. Résultat : SCALE PAR 10 en une saison !!!

For any kind of quiries, Please call
00(33) 749589162
Aghios Konstantinos , 1st , 85400 Leros
didier@leros-island.com
